FOW is Award Winning in 2023.

We've perfected the car buying experience for over 60 years. Don't just take our word for it - check out our latest awards here!

Say hello to FOW - the original award winning Car Supermarket

With thousands of happy customers over 60 years, you’ll discover an incredibly enjoyable and hassle free car shopping experience right here at FOW.

Because we’ve gone back to basics and listened to what our customers want, we’ve tailored your experience - both instore and online. You’ll have some fantastic benefits, even if you’re only at the early stages of car buying.

That’s why we don’t charge a fee for reserving a car, in fact, we don’t have any hidden costs or admin fees - EVER! And you can reserve any car, over the phone or online FREE for up to 48 hours - you won’t find this elsewhere.

Whilst we’re on the subject of reserving a car, you can buy online or instore, and deposits are flexible to you, starting from just £99. Remember we’ve got some great PCP and HP car finance deals flexible to you.

And we’re award winning! Our team have won some of the biggest awards in our industry - testament to the high standards of customer care and service. Check out our latest awards right here.

Find your next car


An award winning Car Supermarket should have some serious benefits.

And at FOW you won't be disappointed - easy, hassle free and personal to you - this is FOW.

Vehicle, representing a valuation

Why choose FOW?

Here at FOW we've perfected car buying for over 60 years. With some serious benefits for choosing FOW, we think you'll love our hassle free, enjoyable and easy car shopping experience.

FOW - Perfecting the car shopping experience for over 60 years.

Don’t just take our word for it, with thousands making FOW their number one choice we think you’ll love our experience. Remember you’ll enjoy a fantastic selection of benefits tailored to you.

We share the excitement of ‘that new car feeling’ - both instore and online. Visit our showrooms in Winsford, Cheshire and Trafford, Manchester and you’ll enjoy a personalised car shopping experience. Our friendly team will answer all your questions, you can even request keys and view cars at your leisure - this is car shopping redefined.

Because we have thousands of cars to choose from, we’ve tailored our approach to preparation. Naturally, we’ve introduced a bespoke mechanical inspection for our EVs and hybrids to help instil confidence and answer those all important questions.

And we’ll present your new car in all its glory with a personalised video - personal to you. We won’t hide anything and detail everything upon request, features, condition or spec - you name it and we’ll showcase it. Car shopping made easy - this is FOW.

Get a great finance deal


Sounds great - what do I need to know?

At FOW Car Supermarket we like to keep things nice and easy - be sure to check out our ‘Why Choose FOW’ page for more details on why FOW should be your number one choice.

In the meantime, we’ve upskilled our entire team to provide the best possible experience from start to finish. If you have questions, we’ll answer them. Cars come in all shapes and sizes with different specifications and options, at FOW we’ll help you find your perfect match.

Remember you can also part exchange or sell your old car quickly and easily. Get an instant valuation online in minutes, and we work hard to offer the best possible price so you’re not out of pocket.

Don’t forget, with thousands of nearly new and used cars to choose from online and instore in Winsford, Cheshire and Trafford, Manchester we think you’ll find your perfect match right here. And because we check our prices daily you can buy with confidence at FOW.

And you can reserve any car online for FREE - for up to 48 hours. We want you to fall in love with your new car and share that same passion - that’s why you won’t find this elsewhere!

Px or sell your car now


We're not only award winning...we're also innovative - this is FOW.

Car shopping beautifully simple and enjoyable. We share the same excitement that new car feeling brings!